Digital Strategy and Consulting in Nigeria. Clarity before investment
Before you invest in a new website, an SEO programme, or a custom software build, you need a clear picture of what your business actually needs, in what order, and at what cost. Brela's consulting engagements give Nigerian businesses and international organisations the strategic clarity to invest in digital confidently, without wasting budget on the wrong things at the wrong time.
Strategy first, then execution
Most Nigerian businesses that come to us have already spent money on the wrong thing — a website that doesn’t convert, an SEO campaign that targeted the wrong keywords, or a custom software build scoped too wide. A strategy engagement first costs a fraction of a failed project and gives you a clear, sequenced plan before a single naira is committed to execution.
What We Offer
Digital growth audit
A comprehensive review of your current digital presence — website performance, SEO health, marketing effectiveness, conversion rates, and competitive positioning — with a prioritised 90-day action plan.
- • Website technical audit
- • SEO performance and gap analysis
- • Marketing channel effectiveness review
- • Competitor digital landscape analysis
- • Prioritised action plan with estimated ROI per initiative
From ₦400,000 / $300 — credited if you sign an execution retainer within 30 days
Tech stack advisory
Guidance on which platforms, tools, and systems to use for your specific business — avoiding expensive mistakes from choosing the wrong CMS, CRM, e-commerce platform, or marketing stack.
- • Platform comparison and recommendation
- • Build vs buy analysis
- • Integration mapping
From ₦200,000 / $150 per session
Digital transformation consulting
For organisations undergoing broader digital transformation — moving from manual processes to digital systems, building internal digital capability, or restructuring their digital operations. Scoped individually based on organisational size and complexity.
Marketing strategy
A documented marketing strategy covering channel selection, audience definition, messaging framework, budget allocation, and 12-month activity plan — giving your marketing team or BizDev hire a clear roadmap to execute against.
From ₦400,000 / $300
Startup and pre-launch advisory
For founders preparing to launch digital products or businesses — product-market fit validation, MVP scope definition, go-to-market strategy, and tech stack selection.