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Ecommerce website in Nigeria. Start selling online the right way

Millions of Nigerians shop online every week. If your business doesn't have a proper online store (local payment options, a smooth mobile checkout, and products people can actually find on Google) you're leaving significant revenue on the table. Brela builds WooCommerce stores for Nigerian businesses that sell, not just exist.

What you actually need to sell online in Nigeria

A self-owned store, not a marketplace dependency

Selling through Jumia or Instagram DMs is a starting point — not a business foundation. Marketplace commissions eat into margins, you don't own your customer data, and you're one platform policy change away from losing access to your customers. Your own WooCommerce store puts you in control.

Nigerian payment gateways your customers trust

Paystack and Flutterwave are the payment gateways Nigerian online shoppers trust. Both support card payments, bank transfers, and USSD. We integrate them correctly — with proper test environments, production keys, webhook configurations, and refund handling — not just a plugin installation.

A mobile-first checkout that actually converts

Over 80% of Nigerian online shopping happens on mobile. A checkout that requires too many steps, has small touch targets, or loads slowly on mobile data will lose most of your potential buyers. We build and test checkout flows specifically on Nigerian mobile devices and network conditions.

Product pages and SEO that get found

Your products need to be findable on Google — not just accessible to people who already know your store exists. We structure product and category pages with proper SEO so customers searching 'buy [product] in Nigeria' find you.

Our ecommerce services in Nigeria

Starter online store

from ₦800,000 / $600

  • WooCommerce on WordPress
  • Up to 30 products uploaded and configured
  • Paystack and/or Flutterwave payment integration
  • Bank transfer payment option
  • Mobile-responsive checkout
  • Basic shipping rules
  • Order management dashboard + training

Delivery: 3–4 weeks

Custom online store

from ₦1,800,000 / $1,200

  • Full custom design in Figma
  • Unlimited products and categories
  • Multi-gateway payment setup
  • Advanced shipping, discount codes, and promotions
  • Abandoned cart recovery
  • Customer account portal
  • On-page SEO for all product and category pages

Delivery: 4–6 weeks

Platforms and tools we build with

WordPress
WooCommerce
Flutterwave
Paystack

Nigerian businesses we've built online stores for

Fashion and clothing — including size guides, variant management, lookbook galleriesBeauty and skincare — ingredient transparency, before/after galleries, subscription bundlesFood and grocery — time-sensitive delivery options, perishables handlingElectronics and gadgets — detailed spec pages, warranty informationBooks and educational materials — digital downloads, PDF deliveryHome and furniture — large product photography, measurement guidesHealth and wellness — supplements, equipment, digital programmes

Ecommerce in Nigeria: common questions

Start selling online the right way.

Get an ecommerce consultation and a fixed-price proposal within 24 hours.